Tannishblog

Who would think that computer technologies – specifically databases – could turn into a vital weapon in today’s political divide? That’s the scope of an insider feud between powerful democrats and the Democratic National Committee. The DNC, finally getting the message that they need to do something to win votes and to get like-minded people to the polls, have begun an effort to construct a database to discern where those left-thinking people are hiding.

Meanwhile George Soros, billionaire investor extraordinaire, is helping to bankroll an independent firm to do the same thing. Typical to the progressive mentality, neither trusts the other to get the job done. Why is this important? From Washington Post:

Traditional get-out-the-vote efforts operated crudely, such as by canvassing neighborhoods in which at least 65 percent of residents voted for a particular party. It was often deemed too inefficient to focus on neighborhoods where the partisan tilt was less decisive, and it ran the risk of doing more to turn out the opposition’s vote.

The advantage of data-based targeting is that political field operatives can home in on precisely the voters they wish to reach — the antiabortion parishioners of a traditionally Democratic African American church congregation, for instance.

Consultants working for the Republican National Committee developed strategies to design messages targeting individual voters’ “anger points” in the belief that grievance is one of the strongest motivations to get people to turn out on Election Day.

Anger Points: just the kind of thinking indicative of Republicans. But I digress…

That the Democratic Party must get with the times is a given. That they also need some sort of plan is likewise obvious. What the DNC, DSCC, and state and local lefties need more than anything, however, is cohesion. All the data mining in the world, cannot accomplish what a unified front has done for the Republican Party. Perhaps, by collecting information on them selves, the Democratic Party will begin to understand its won weaknesses and learn to adjust. After all, survival doesn’t necessarily happen to the strongest, but to the most adaptable.